Online Casino Deposit Bonus Promotions As a Marketing Evolution
Online Casino Deposit Bonus Promotions As a Marketing Evolution
When we are speaking about the merits of online gaming, we are sure to mention deposit promotions and bonuses. The word "deposit promotions" is becoming more and more popular in players vocabulary. All of these gaming destinations offer deposit promotions to players to get them in the game. The gaming industry is willing to trade generous deposit promotions and bonuses as a marketing ploy to give players an edge when they are playing online blackjack, roulette, slots and other table games.
There are 3 main classifications for casino bonuses:
- Depending on whether a deposit is required: deposit bonuses and no deposit bonuses.
- Depending on whether a player is new or existing: signup bonuses and reload bonuses.
- Depending on withdraw restrictions: zero risks bonuses, normal bonuses and sticky bonuses
Deposit Bonuses:
Casino deposit match bonus - make a deposit and receive a fixed amount of bonus casino money. One of the most common types of bonuses - $100 for a deposit of $100.
Casino deposit percentage bonus - make a deposit and receive a percentage of its value in bonus casino money. These kinds of bonus benefit for large deposits.
Casino zero risk / risk-free / cash back bonus - make a deposit, but did not immediately receive a bonus. If a player is going to lose their money, the lost amount will be returned to his account as a bonus. Usually casinos return lost money during one day and the amount of returned funds is up to $100.
No deposit bonuses are divided into:
Registration bonus (download bonus, sign-up bonus) - player receives a small amount of money ($1 - $25) as the expense simply for the fact that he registered in the casino.
Vote bonus (voting bonus) - the player votes for a casino on one of the popular gambling sites, casino receives confirmation of vote and adds bonuses. Typically, a bonus can be received each month.
Tell a friend bonus (Refer-a-Friend bonus) - let your friends know about casinos, and if he/she will make a casino deposit, you get a small bonus ($10 - $50). Player must send casino e-mail or fill out a small form for confirmation.
Marketing Strategy Innovation in Online Casino Deposit Promotions
Play Time bonus (1 hour of free play with bonus money) - Amount of bonus money can be usually up to $500. After gaming, casino player can withdraw money from their account. This kind of "bonuses" become more and more popular this days.
Of course, there is no free lunch in this world. Deposit bonuses are often accompanied by conditions. The main condition - the player has to make a pre-determined amount of wager before cashing out the free money. Generally cashing out is allowed after the value of bids made exceeds the sum of bonus in excess of 15-30 times, although there are deviations.
Conclusion As the market space for online casinos gets more and more saturated and competitive each day, online casinos are beginning to take a hit on its profits by using marketing strategies such as deposit promotions and bonuses to acquire players. Free play time on the casino's money can seriously impact their quarterly net earnings.
Players are also getting smarter by looking up deposit promotions websites to make sure they get their edge before venturing onto the tables. I am sure as time goes on, the online industry will have to utilize something a bit more creative to keep these players coming back.
When we are speaking about the merits of online gaming, we are sure to mention deposit promotions and bonuses. The word "deposit promotions" is becoming more and more popular in players vocabulary. All of these gaming destinations offer deposit promotions to players to get them in the game. The gaming industry is willing to trade generous deposit promotions and bonuses as a marketing ploy to give players an edge when they are playing online blackjack, roulette, slots and other table games.
There are 3 main classifications for casino bonuses:
- Depending on whether a deposit is required: deposit bonuses and no deposit bonuses.
- Depending on whether a player is new or existing: signup bonuses and reload bonuses.
- Depending on withdraw restrictions: zero risks bonuses, normal bonuses and sticky bonuses
Deposit Bonuses:
Casino deposit match bonus - make a deposit and receive a fixed amount of bonus casino money. One of the most common types of bonuses - $100 for a deposit of $100.
Casino deposit percentage bonus - make a deposit and receive a percentage of its value in bonus casino money. These kinds of bonus benefit for large deposits.
Casino zero risk / risk-free / cash back bonus - make a deposit, but did not immediately receive a bonus. If a player is going to lose their money, the lost amount will be returned to his account as a bonus. Usually casinos return lost money during one day and the amount of returned funds is up to $100.
No deposit bonuses are divided into:
Registration bonus (download bonus, sign-up bonus) - player receives a small amount of money ($1 - $25) as the expense simply for the fact that he registered in the casino.
Vote bonus (voting bonus) - the player votes for a casino on one of the popular gambling sites, casino receives confirmation of vote and adds bonuses. Typically, a bonus can be received each month.
Tell a friend bonus (Refer-a-Friend bonus) - let your friends know about casinos, and if he/she will make a casino deposit, you get a small bonus ($10 - $50). Player must send casino e-mail or fill out a small form for confirmation.
Marketing Strategy Innovation in Online Casino Deposit Promotions
Play Time bonus (1 hour of free play with bonus money) - Amount of bonus money can be usually up to $500. After gaming, casino player can withdraw money from their account. This kind of "bonuses" become more and more popular this days.
Of course, there is no free lunch in this world. Deposit bonuses are often accompanied by conditions. The main condition - the player has to make a pre-determined amount of wager before cashing out the free money. Generally cashing out is allowed after the value of bids made exceeds the sum of bonus in excess of 15-30 times, although there are deviations.
Conclusion As the market space for online casinos gets more and more saturated and competitive each day, online casinos are beginning to take a hit on its profits by using marketing strategies such as deposit promotions and bonuses to acquire players. Free play time on the casino's money can seriously impact their quarterly net earnings.
Players are also getting smarter by looking up deposit promotions websites to make sure they get their edge before venturing onto the tables. I am sure as time goes on, the online industry will have to utilize something a bit more creative to keep these players coming back.
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